Welcome!

Perl Authors: AppDynamics Blog, Liz McMillan, Mike Hicks, RealWire News Distribution, Bob Gourley

News Feed Item

Rubenstein Technology Group Releases RubyCommunicate 3.0 E-mail Marketing and Digital Communications Solution for the Small-to-Midsized (SMB) Online Enterprise

Rubenstein Technology Group Releases RubyCommunicate 3.0 E-mail Marketing and Digital Communications Solution for the Small-to-M

BROOKLYN, NY -- (MARKET WIRE) -- 12/20/05 -- Rubenstein Technology Group today announced the release of RubyCommunicate(TM) 3.0 -- the latest version of its integrated e-mail marketing and digital communications web solution, developed specifically for the needs of the small-to-midsize (SMB) online enterprise. RubyCommunicate presents a templated, brandable e-mail marketing and digital communications offering that automates and streamlines the communication process for optimum simplicity, efficiency and measurable results.

"Most small to midsized e-businesses have neither the time nor the resources to commit to a complex, high-maintenance application. But a robust yet user-friendly communications solution is a critical element in any serious business development program," declared Jaron Rubenstein, President of Rubenstein Technology Group. "RubyCommunicate fills this gap, delivering an intuitive, flexible user interface on the front end, with intelligently-focused business logic on the back end. It's a total communications package for the entrepreneurial organization," he said.

RubyCommunicate 3.0 is built on the open-source LAMP (Linux, Apache, MySQL/PostgreSQL, Perl) web development platform for superior stability, interoperability and flexibility -- and the extensive customization options it makes possible for clients. The RubyCommunicate open architecture also allows for complete integration with other Ruby modules, as well as existing back-office systems, such as ERP, logistics and accounting.

Features of RubyCommunicate 3.0 include:

--  Flexible message templates -- maximize creative messaging within
    controlled branding and graphic design parameters -- no programming
    required;
--  Message personalization options -- personalize email messages by
    demographic and geographic factors, transactional behavior and multiple
    other values;
--  Targeted communications capability -- segment email messages by
    multiple custom criteria;
--  User-defined contact record and list fields -- configure
    RubyCommunicate with custom data fields.  Establish categories and menus
    for each field, then create segmentations on that data;
--  Multi-channel communication capability -- deploy synchronized
    campaigns via email, online banner ads, bid-managed CPC programs and more -
    simultaneously or in timed sequence;
--  Detailed tracking and campaign analytics -- track e-mail open rates,
    click-throughs, bouncebacks and unsubscribe requests.  Track user activity
    from initial point of contact through all website activity;
--  Website integration for web publishers -- customize data feeds to and
    from websites via a standard XML-based Application Programming Interface
    (API);
--  Customized reporting tools -- configure multiple reporting options to
    user requirements, export reports in multiple formats including Microsoft
    Excel and Adobe Acrobat PDF;
--  Self-managed suppression list management -- import and automatically
    apply lists of unsubscribed contacts.  Discreetly filter unsubscribes for
    compliance with legal and ethical best-practice industry standards;
--  Support for dual-mode e-mail -- send email in HTML, text, and dual-
    mode formats.  RubyCommunicate automatically delivers in the format that's
    appropriate to the recipient's email client;
--  Integration with RubyCRM -- RubyCommunicate integrates seamlessly with
    the RubyCRM module to generate added business intelligence via dynamic,
    interactive surveys with customers, partners and suppliers;
--  Anti-SPAM compliance -- RubyCommerce 3.0 meets all requirements of the
    CAN-SPAM Act of 2003, and includes support for multiple e-mail
    authentication mechanisms for enabling legitimate e-mail marketing
    campaigns
    

RubyCommunicate is available on flexible licensing terms, including purchase on an installed standalone basis or as a hosted subscription service. Complete details can be found at: http://www.rubensteintech.com/ruby/communicate/details.html

About Rubenstein Technology Group

Rubenstein Technology Group, Inc. develops e-business software solutions on the Ruby Business Platform -- an integrated suite of Web-based applications that automates, streamlines and optimizes key customer-facing operations for the digital enterprise. Components include RubyCommerce (e-commerce), RubyContent (content management), RubyCommunicate (integrated digital communications including email marketing), RubyCRM (customer relationship management) and RubyCollaborate (collaborative online information sharing). For more information, visit www.rubensteintech.com.

CONTACTS:
Jaron Rubenstein
President
Rubenstein Technology Group
(718) 230-8110, x222
[email protected]

Michael Kniat
Director of Marketing & Business Development
Rubenstein Technology Group
(718) 230-8110, x230
[email protected]

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

IoT & Smart Cities Stories
The challenges of aggregating data from consumer-oriented devices, such as wearable technologies and smart thermostats, are fairly well-understood. However, there are a new set of challenges for IoT devices that generate megabytes or gigabytes of data per second. Certainly, the infrastructure will have to change, as those volumes of data will likely overwhelm the available bandwidth for aggregating the data into a central repository. Ochandarena discusses a whole new way to think about your next...
DXWorldEXPO LLC announced today that Big Data Federation to Exhibit at the 22nd International CloudEXPO, colocated with DevOpsSUMMIT and DXWorldEXPO, November 12-13, 2018 in New York City. Big Data Federation, Inc. develops and applies artificial intelligence to predict financial and economic events that matter. The company uncovers patterns and precise drivers of performance and outcomes with the aid of machine-learning algorithms, big data, and fundamental analysis. Their products are deployed...
Dynatrace is an application performance management software company with products for the information technology departments and digital business owners of medium and large businesses. Building the Future of Monitoring with Artificial Intelligence. Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more busine...
All in Mobile is a place where we continually maximize their impact by fostering understanding, empathy, insights, creativity and joy. They believe that a truly useful and desirable mobile app doesn't need the brightest idea or the most advanced technology. A great product begins with understanding people. It's easy to think that customers will love your app, but can you justify it? They make sure your final app is something that users truly want and need. The only way to do this is by ...
CloudEXPO | DevOpsSUMMIT | DXWorldEXPO are the world's most influential, independent events where Cloud Computing was coined and where technology buyers and vendors meet to experience and discuss the big picture of Digital Transformation and all of the strategies, tactics, and tools they need to realize their goals. Sponsors of DXWorldEXPO | CloudEXPO benefit from unmatched branding, profile building and lead generation opportunities.
Digital Transformation and Disruption, Amazon Style - What You Can Learn. Chris Kocher is a co-founder of Grey Heron, a management and strategic marketing consulting firm. He has 25+ years in both strategic and hands-on operating experience helping executives and investors build revenues and shareholder value. He has consulted with over 130 companies on innovating with new business models, product strategies and monetization. Chris has held management positions at HP and Symantec in addition to ...
Cell networks have the advantage of long-range communications, reaching an estimated 90% of the world. But cell networks such as 2G, 3G and LTE consume lots of power and were designed for connecting people. They are not optimized for low- or battery-powered devices or for IoT applications with infrequently transmitted data. Cell IoT modules that support narrow-band IoT and 4G cell networks will enable cell connectivity, device management, and app enablement for low-power wide-area network IoT. B...
The hierarchical architecture that distributes "compute" within the network specially at the edge can enable new services by harnessing emerging technologies. But Edge-Compute comes at increased cost that needs to be managed and potentially augmented by creative architecture solutions as there will always a catching-up with the capacity demands. Processing power in smartphones has enhanced YoY and there is increasingly spare compute capacity that can be potentially pooled. Uber has successfully ...
SYS-CON Events announced today that CrowdReviews.com has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5–7, 2018, at the Javits Center in New York City, NY. CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users that have experienced products and services first-hand and have an interest in letting other potential buye...
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things'). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing. IoT is not about the devices, its about the data consumed and generated. The devices are tools, mechanisms, conduits. This paper discusses the considerations when dealing with the...